ABOUT US

Siya Aneja's love for dogs has always been a big part of her life, but it deepened when she adopted her first dog, Jack. Their bond was instant, and Jack quickly became her best friend and source of inspiration. Now, Siya is excited to launch her own dog brand, with a mission to bring the same love and care to every dog and dog owner she meets. For Siya, it’s all about celebrating the special connection between dogs and their humans.

Driven by her desire to provide the very best for Jack and every other dog out there, Siya created a brand that focuses on high-quality, durable, and safe products for pets. After struggling to find items that would keep Jack entertained and stand the test of time, Siya decided to create her own collection, ensuring every product would be something both pets and their owners would love.

Siya’s passion for animals extends beyond her bond with Jack. She has always been deeply moved by the challenges faced by stray dogs and is dedicated to giving back. A percentage of the profits from her brand is donated to YODA (Youth Organisation against Defence for Animals), an organization focused on sterilization, rehabilitation, and care for stray dogs and cats.

Through her brand, Siya hopes to make the world a kinder place for animals, fostering a safer environment for both pets and street animals alike.